Changing Construction

When speaking with managers and executives from general contractor firms I make it a point to ask about their corporate strategy for jobsite photos. Ninety nine percent of the time, the response is “well, we don’t have one.”  Wow.

I’m sure if I asked the same question about estimating, scheduling, project management or accounting, one hundred percent would be able to convey their strategy to me. Yet, the one resource they have with the potential to irrefutably convey the value of their work isn’t worthy of a corporate strategy. Talk about an under-appreciated resource.